Different occasions call for different clothes. And Zoom calls are no exception.

With COVID’s accelerant of digital meetings, you can now find 100s of stories from fashion mavens online who guide the public on “how to look good on Zoom”. This is an accelerating emerging trend.

Madewell recently released a line of accessories that are specifically designed to look good on video. With athleisure already being the dominant trend of the 2010s, 2020s remote work boom will spur a new wave of companies selling professional pajamas, high quality at home video conferencing set-ups, and more.